A summary of today’s Apple Event: Apple has announced its new iPhone range, AirPods Pro Gen 3 & new Apple Watches. Here is a brief overview of the new iPhones and where to find out more. All devices are available to preorder from 12th September 2025 & available from 19th September 2025.
iPhone 17 Air – Starting at $1799
- 5.6mm Thickness
- 48MP Rear Camera
- eSIM Only
- Titanium Frame with Camera Action Control Button
- Available in 4 Colours
View PC Mag’s full article here
Shop iPhone Air Cases & Screen Protectors – Preorder Now
iPhone 17 – Starting at $1399
- 120Hz Pro Motion Display
- Ceramic Shield Glass – 2× more scratch resistant
- 48MP Dual Fusion + 48MP Ultra Wide Cameras
- Supports 40W Fast Charging
- Available in 5 Colours
View Tom’s Guide full article here
Shop iPhone 17 Cases & Screen Protectors – Preorder Now
iPhone 17 Pro – Starting at $1999
iPhone 17 Pro Max – Starting at $2199
- 48MP across all 3 Rear Cameras
- 8× Optical Quality Zoom with new 48MP Telephoto Camera
- Landscape Selfies without rotating the phone
- Support for ProRes RAW
- Available in 3 Colours
View The Verge full article here
Shop iPhone 17 Pro & 17 Pro Max Cases & Screen Protectors – Preorder Now
Accessories & Fast Charging
To support Apple’s new 40W Fast Charging we recommend the EFM GaN Dual USB-C Wall Adaptors, available now from $59.95.
All preorders will ship the same day stock arrives in-store. Most cases are expected before 19th September, apart from select items such as the OtterBox Fre for iPhone 17, 17 Pro & 17 Pro Max. Please check individual product pages for delivery dates.